Page 42 - Berita Sunway - Issue 74
P. 42

Strategic
                                                               Partners
            Interviews





                                                                                   WASTE










                                                                                 not,








                                                                                       To date, KSK has        WANT
                                                                                       served more than
                                                                                    1.3 million meals to the                                                   not

                                                                                    needy and fed beyond

                                                                                        15,000 homeless
                                                                                             people.





                Food wastage is a problem around the world, and Malaysia is       is marked the beginning of Sunway’s partnership with KSK, which      More than 2.2 million kilogrammes of food have been distributed via the   KSK. We had many more coming to seek help and we did not have enough
            encountering the same, churning an estimated 17,000 tonnes of food waste in   was founded in 2008 to provide food, basic medical services, and welfare aid to   food bank, benefitting more than 17,000 families and 146,000 people.   food to give away. We rallied the public to help bring food and donations to our
            the country daily, according to the Solid Waste and Public Cleansing   the homeless and urban poor of Malaysia.                                                                 food bank, and we ended up serving more than 5,000 families with provisions
            Management Corporation (SW Corp)’s Malaysia Solid Waste Management                                                        THE VALUE OF GOODWILL                                 and food products during the first lockdown,” said Cheah.
            2020 Compendium.                                      HUNGER KNOWS NO BARRIERS                                                 According to KSK’s operations director Justin Cheah, the Sunway-KSK      Sunway partnered with KSK beginning December 2020 to contribute
                About a quarter of the country’s food waste – 4,080 tonnes – is classified   For the past 13 years, KSK has served the marginalised and homeless   partnership over the years has evolved from excess food collection at festive   food for the Orang Asal community living in Taman Negara that was affected
            as edible and is enough to feed                                                    communities  in  Malaysia              occasions to an understanding that the NGO collects surplus food for the needy   by the pandemic. Additionally, in the third quarter of 2021, the collaboration
            three million people for three                                                     irrespective of religion and race,     on a regular basis.                                   saw the sponsorship of more than RM30,000 in groceries delivered to more
            meals a day.                                                                       through its soup kitchen, food              “ e partnership’s impact is that the poor get a steady supply of surplus   than 550 low-income families in Penang on several occasions.
                 e food wastage worsens                                                        bank   and   empowerment               food, which resolves their worries about food insecurity.  ey also have a rare      “We are very grateful to Sunway for working with Kechara Soup Kitchen
            during the fasting month of                                                        programmes.                            chance of tasting premium hotel food,” said Cheah.    and it has been our great honour to be associated with the company. We believe
            Ramadhan, where more than                                                                 Besides street feeding               He said the partnership has fed thousands of underprivileged individuals   Sunway is a frontrunner that has been doing a lot for the community, a
            4,000 tonnes of food is discarded                                                  for the homeless, KSK’s activities     and prevented more than 16,730 kilogrammes of food wastage – and in doing   company that  people look  up to, and  is able  to do what  it takes  to bring
            daily – accumulating to roughly                                                    have expanded over the years to        so, avoided more than 10 tonnes of carbon emissions from food wastage.  inspiration and hope to many through its CSR endeavours,” said Cheah.
            120,000 tonnes of food waste in a                                                  include mobile medical services,            Crediting his Sunway liaisons for their professionalism and amicable
            single month, SW Corp added.                                                       counselling, the delivery of dry       nature, Cheah said Sunway’s greatest contribution to KSK as a CSR partner is
                With the aim of reducing                                                       provisions,  surplus  food             the goodwill Sunway possesses.
            food wastage and feeding the                                                       programme, job placements for               “Sunway is a renowned brand. To be associated with Sunway is probably
            needy, Sunway collaborated with                                                    the urban poor, and providing          the best that an NGO like KSK can hope for. It is an honour for KSK to be
            local NGO Kechara Soup Kitchen   (From left) Sunway Resort resident manager Colin Yeoh, Kechara Soup Kitchen operations director   upskilling and training for single   mentioned alongside Sunway as it builds our stature and improves our
            (KSK) to launch the Sunway   Justin Cheah,  e Royal Princess of Selangor Y.A.M. Tengku Zatashah binti Sultan Sharafuddin Idris Shah,   mothers.  reputation by making it assuring in the eyes of the public,” he said.
            #zerofoodwastage initiative in    Sunway Group deputy executive chairman Tan Sri Datuk Seri Razman and      KSK also works closely
                                               Sunway Resort executive chef Peter Lee posing in front of a loading van.
            May 2017.                                                                          with  the  Ministry of  Domestic       RESPONDING IN A PANDEMIC
                 e initiative to donate surplus food to the needy was the brainchild of   Trade and Consumer Affairs (KPDNHEP), Ministry of Women, Family and      More Malaysians are struggling to make ends meet with the ongoing
             e Royal Princess of Selangor Yang Amat Mulia Tengku Zatashah binti Sultan   Community Development, Yayasan Kebajikan Negara (YKN), Ministry of   pandemic.
            Sharafuddin Idris Shah.                               Federal Territories, and Kuala Lumpur City Hall (DBKL) to tackle the root      Cheah said that one of KSK’s distribution sites at Jalan Imbi in KL now
                 roughout the year, Sunway Resort collected 5,878.4 kilogrammes of   issues of homelessness and poverty.              sees an estimated 120 people a day, compared to 80 from the recent Movement
            surplus food from their buffet dinners and events, which was then distributed to      To date, KSK has served more than 1.3 million meals to the needy and   Control Order.
            more than 23,500 beneficiaries in the Klang Valley.    fed beyond 15,000 homeless people.                                       “COVID-19 in no doubt has hit everyone hard, especially NGOs like       Operations director of Kechara Soup Kitchen, Justin Cheah
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